4 Mins Read MARKETS Gen Z Africa: Largest Consumer Group Driving Economic Shift2025-04-18By Muindi For a continent long recognised for its youthful population, demographic trends are now translating into significant market influence. New projections…
2 Mins Read FOOD & DRINK Gen Z Drives Cereal Demand in Kenya: Weetabix Survey2025-01-22By Muindi Nearly half of youthful Kenyans aged between 16 and 25 often reach for cereal as a snack, according to a…