Author: Khusoko

Khusoko provides market insights into Africa's business investment as well as global trends that impact East African businesses.

The gambling community in South Africa is constantly expanding due to the integration of sports fans into sports betting. Some perceive it as entertainment and a way to add passion to watching sports competitions. However, many understand it is an excellent way to convert their expertise in various sports into significant profits. Having a detailed knowledge about teams and individual athletes, they accurately predict the outcome of competitions and get big wins. Among the best platforms for sports betting, the expert site Bookmakers7 points to BetWinner South Africa. This sportsbook has gained popularity among bettors due to its extraordinary bonus…

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Imagine zipping through Nairobi’s bustling streets, effortlessly overtaking traffic jams while basking in the silence of an electric engine. This is not a vision of the future; it’s the present-day reality with Spiro Kenya’s electric bikes, a game-changer in clean, efficient, and sustainable transport. At the heart of Spiro’s appeal is its long-lasting battery technology. These bikes are equipped with batteries that pack enough power to keep riders going for extended periods, covering significant distances without the need for frequent recharges. Whether it’s a daily commute or a delivery run, Spiro’s electric bikes have been designed with endurance in mind,…

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As the world shifts toward greener alternatives, the electric vehicle (EV) industry stands at the forefront of this transformation, and Spiro Kenya is driving the change right here at home. Spiro Kenya launched the Spiro Academy, a dedicated training centre aimed at nurturing top-tier talent for the rapidly growing electric vehicle sector. The Spiro Academy emerges at a time when the world is seeking solutions that will reduce carbon emissions and combat climate change. However, the transition to electric vehicles requires more than just assembling e-bikes or introducing swapping stations. It calls for skilled professionals who understand the intricacies of…

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In today’s business world, companies often define themselves by what they sell – books, food, insurance, consulting services. They invest in marketing campaigns, train sales teams, and build systems to sell these offerings. However, a crucial question is often overlooked: What do your customers think and feel about what you offer? Successful businesses and entrepreneurs who thrive know that redefining their business from the perspective of the customer is the key to growth because, in truth, your customer is your business. Without customers, products sit idle, and services go unutilized. Beyond that, customers demand more than just a product; they…

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Kenyan roads are like an orchestra—except, instead of soothing violins, it’s the rumbling roar of fossil-fuel-powered motorbikes that fill the air. These two-wheeled beasts sound like they’re auditioning for a role in a thunderstorm, especially when you’re trying to have a peaceful conversation by the roadside. But recently, a new breed of bike has zipped its way into the scene—electric bikes. And they’ve brought with them a breath of fresh air—literally. You should hop on one of these silent two-wheelers cruising along major roads within and without Nairobi. So, what sets these silent warriors apart from their noisy, fuel-guzzling cousins?…

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The smartphone industry has undergone significant growth and evolution since the invention of the first telephone in the 1800s, to the rotary phones in the 1900s, the first mobile phones in the 2000s and to the current smartphone devices that we have come to love. Throughout the evolution of the various telephones, the driving force to their evolution has been the user demands and purchasing power of the various generations during the evolution. Looking at the current times, we have seen smartphone manufacturers adjust to user needs by having unique features and functionalities in their devices such as AI functionality,…

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