Tanzanian music star Ali Saleh Kiba, better known as Ali Kiba, has ventured into media ownership with the launch of Crowns Media.
The new company, unveiled over the weekend, encompasses a radio station, a TV station, and digital media platforms.
Inspiration for Crowns Media
Kiba spoke about the media’s influence on his career: “Media is a powerful tool. It’s what made me who I am today. As a kid, I’d always have the radio on, much to my father’s disapproval.”
“The challenges I faced growing up inspired me to contribute to the media landscape. 1986 marked the beginning of my voice, a voice filled with dreams and ambitions.”
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Celebrating 20 Years in Music
The launch of Crowns Media coincides with Kiba’s celebration of two decades in the music industry.
During this time, he established himself as a prominent artist and helped put Tanzanian music on the global map.
Crowns Media’s Reach and Services
Kiba aims for Crowns Media to reach a broad audience. The company will encompass Crown FM, Crown TV, Crown Digital (digital media platforms), and event production.
The launch ceremony, held on Saturday evening, was a star-studded affair. Notable attendees included former Tanzanian President Jakaya Kikwete and fellow musician Ommy Dimpoz.
Ali Kiba vs. Diamond Platnumz: A Friendly Rivalry
With this move, Kiba joins fellow Tanzanian singer Diamond Platnumz, who owns Wasafi Media, a fully-fledged media house.
While Diamond is considered one of the most decorated artists in Tanzania and East Africa, their well-known rivalry has seen them take different paths.
Nevertheless, both artists continue to achieve remarkable success in music and beyond.